NO SUDS REQUIRED!!!

Why is it that hair is so frequently talked about? Could it be because the head and hair encompass so much of life's disciplines. Mathematics, physics, chemistry, psychology, art, and history to name a few. On the surface it's not easy to see. Consider all that is involved for a brief second. Look at the life force behind hair. The bible states that the number of hairs on each head is known, and Samson lost his might when his hair was cut. Throughout history hair has played a central roll in society. So what's the big deal? Well, it's the crowning glory, topping off the body, providing a halo for the face, either dragging it down or lifting it up. One's mood and confidence can be shattered or secured depending on the look and condition of one's hair and that changes daily. Great looking hair is possible with education, maintenance, and  a fabulous haircut. After a great cut moisture is key for hair to look its best. Shampoos remove the natural oil from the scalp and hair, dehydrating it, all in the name of cleanliness. Friction and the flush of water are required to cleanse ~ no harsh chemicals necessary. DevaCurl has an amazing vehicle to facilitate the cleansing process ~ NO-POO a zero-lather conditioning cleanser. Containing no sulfates or parabens, it is a botanically infused cleanser that conditions rather than strips. Lorraine Massey, author of The Curly Girl Handbook and co-founder of Devachan Salon in New York City, discovered the drying effects of shampoo by observing her own hair. She realized that her hair looked terrible right after washing it and fabulous by the third day, so she experimented. She cleansed her hair with conditioner, finding a gentle, non-drying way of removing dirt. That discovery lead to the creation of NO-POO, expelling the SHAM and removing the crap. Suds are not necessary to clean anything; however, we have become accustom to them, and they make us feel good. (More on SUDS and the creation of them later). In the meantime, take the poo out of your hair care routine and discover a new CLEAN.